Corporate Strategy, Business Strategy, Disruptive & Sustaining Innovation, Market Sizing, Vision & Mission Design, White Space Identification, Product-Market Fit, Go-to-Market Approach, Value Proposition, Business Model Design, Transformation & Innovation, System & Process Design, Lean Six Sigma, Implementation Roadmaps, Change Management & Target Operating Models, Financial Oversight & Analysis, Start-up Mentoring, Business Case Development, Stewardship, Project Management, Client Management, Business Development, Stakeholder Management, Business Analytics – Customer, Operational, People, Leadership & Management
Digital Transformation – Across The Value Chain, Digital Marketing – Social, Video, SEO/SEM, Paid, Digital Content Creation, Nurture Marketing, Social Integrated Marketing Communications, Customer Acquisition & Retention, Digital Engagement, Data Analytics – Descriptive, Diagnostic, Predictive & Prescriptive, Sentiment Analysis, Journey & Touch-Point Mapping, Customer And User Experience/Interface Design, Web Design & Development, Virtual, Augmented & Mixed Reality Design & Development, Mobile & App Design, Digital Trend & Behaviour Analysis, White Paper Authoring, CRM, ERP & Knowledge Management Systems, Digital Product/Platform Design & Management, Gamification, Digital Risk, Digital Collaboration, Digital Process Redesign, Agile & Lean Methodologies, Digital Disruption – Attacking New Markets & Defending From Future Disruptors/Competitors
Creative Direction, Transformation Design, Human Centred Design, Persona Formulation, Scenario Testing, User Stories, Customer Journeys, Rapid Prototyping, Experimentation & Testing, Customer & User Experience Design, Information Architecture, Wire-framing, Service & Product Design, Product Management/Ownership, Workshop Design, Proof of Concept
Brand Management, Brand Asset Design & Development, Brand Experience, Brand Stories, Purpose & Positioning, Growth Strategy, Marketing, Brand Benefits and Attributes, Proposition Development, Content Creation, Thought-Leadership, Building Partnership Eco-systems
Primary & Secondary Research, Qualitative & Quantitative Insights, Data Analytics – Descriptive, Diagnostic, Predictive & Prescriptive, Business Analytics – Customer, Operational, People, Customer Discovery, Validation & Creation, Trend & Development Forecasting, State & Principle Identification, Assumption Testing, User Testing, Product Testing, Field Research, Smoke Testing, Case Study Creation
What I do...
A Digital & Strategic Designer with over 10 years experience in driving growth.
Ramblings
19th July 2018
Why Low-Code Development Platforms Could Be Key in Accelerating Innovation?
Innovation seems to be a word that is vastly overused in today’s world. Everywhere you look you’ll see some reference towards it.Read more
4th March 2018
The Changing Roles of Stakeholders
Throughout the years I have been amazed at how companies of all sizes fail to comprehend the simple evolution of stakeholders.
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25th March 2016
The Need for a Brand Book
‘Fake it till you make it’ has to be one of my least favourite ethos I’ve come across during my time working with startups.Read more
13th March 2015
And Now the End is Near…
The final post from my previous MBA Blog from March 2015:Read more